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Vitec

"Vitec is a brand that brings together all those professional brands we know in video and photo production."

This is a series of videos made for the Vitec brand, leader in the sector of photo accessories, which for the Fotokina fair in Germany wanted to create a series of animated videos for the stands of its brands.

The Vitec group includes brands such as: Gitzo, Manfrotto, Lowerpro, CTA, Joby and Ambass. The difficulty of this project was to unify the promo videos of the different brands through a graphic imprint that could represent them all.

Project details

Pietro Polentes
Racoon Studio
Pietro Polentes Davide Ragona Federico Bressan
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A particular job was tackled for the Joby brand in which the videos created were then projected onto all the walls of the stand exhibited at the fair.
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The whole project was produced through the use of motion graphics with photographic support to represent the products.
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